Posts Tagged ‘commercials’

Election PR: Do Laughs win Votes?

April 15th, 2011 by KurtHeinrich

Which is more effective in convincing people to vote – fear or humour? A recent slew of Facebook and YouTube videos may be enough to sway the youth vote to the left.

PVRs Turn Marketing Challenges into PR Opportunity

March 8th, 2011 by KurtHeinrich

Millions of North Americans can bypass their obligations to advertisers on TV, zipping past commercials with the press of a button. It’s a trend that’s sticking and throwing the ad world into turmoil. Find out why public relations is PVR-proof.