Sale of historic building, family blogger getaway, Father’s Day gifts, TUTS promotions
Working with our client Reliance Properties we organized a news conference with media, the mayor, city counselors and local business associations in attendance. The announcement of the purchase of the historic Janion building received media and online coverage.
#earnedmedia: CTV Vancouver Island / The Times Colonist / The Times Colonist 2 / The Times Colonist 3 / Vic News / Oak Bay News / CFAX / CHEK / CBC All Points West / Condos Victoria BC
If you follow our Peak lines regularly you likely know we highly value relationships. Peak works hard to maintain excellent relationships with media and has leveraged this to help raise the profile of Mission School District’s intergenerational dance program. Peak focused its efforts on having this story told in a full length article by targeting the local Fraser Valley media as well as dance-interested Vancouver media.
#earnedmedia: Mission City Record 1 / Mission City Record 2 / CBC Radio / Abbotsford Today
Oh what fun we had coordinating and hosting a parent blogger travel tour of Harrison Hot Springs Resort. Despite a less than ideal weather forecast, the social influencers toured the resort and partook in outdoor activities including a nature hike and a pedicycle tour through the town. So far, the tour resulted in three glowing reviews from influential bloggers.
#earnedmedia: Vancouver Mom / Savvy Mom / Vitamin Daily
For our trendy high tech retail client Caya, we pitched cool and unique gift ideas for Father’s Day. Highlighting a notable item for every “type” of dad, we made headlines across a variety of media and bloggers.
#earnedmedia: The Vancouver Sun / Westender / V-Rag / Urban Baby & Toddler / Urban Mommies 1 / Urban Mommies / Saveland.ca / Gastown / CBC Early Edition / The Georgia Straight
One of our favourite summer traditions is Theatre Under the Stars, (TUTS). A community-engaged non-profit organization, we find new ways for TUTS to touch everyone in the city. This month we partnered them with a local mom blogger to offer their readership a chance to win a scholarship to a summer theatre camp. The contest runs until July 1, with new entries daily.
#earnedmedia: Vancouver Sun / Vancouver Mom / Review Vancouver / World Journal / Kids Vancouver