Case Study: Loden Hotel Anniversary Party

The Loden Hotel engaged Peak to plan and execute its two-year anniversary party in the Fall of 2010. Within one month, Peak coordinated an event that attracted more than 500 people, crowding three floors of the hotel, including its wrap-around roof-top terrace. Peak flew in well-known Vegas entertainer Antonio Restivo to put on a fire show for guests and media.

Additionally, Peak coordinated strategic partnerships with several noteworthy brands and companies including Agent Provocateur and Boboli. Aside from organizing entertainment, talent and a well-known emcee, Peak oversaw all of the back-of-house event planning details including catering, party rentals, media relations, VIP invites and more. The event, a major success, was a great way to introduce the new boutique hotel to Canada’s sophisticated travel market.